The
interiors and fashion worlds wait expectantly every year for Pantone’s color
announcement. Pantone announced their 2017 Color of the Year as Greenery. Touted
as a refreshing and revitalizing shade, Greenery is symbolic of new beginnings.
It is a fresh and zesty yellow-green shade that evokes the first days of spring
when nature’s greens revive, restore and renew. The fortifying attributes of
Greenery signals consumers to take a deep breath, oxygenate and reinvigorate. A life-affirming shade, Greenery is also
emblematic of the pursuit of personal passions and vitality.
“Greenery
bursts forth in 2017 to provide us with the hope we collectively yearn for amid
a complex social and political landscape. Satisfying our growing desire to
rejuvenate, revitalize and unite, Greenery symbolizes the reconnection we seek
with nature, one another and a larger purpose.” Says Leatrice Eiseman,
Executive Director of the Pantone Color Institute
I’ve
always wondered who gets the interesting job of choosing names for paint colors
and who actually has the authority to choose the Color of the Year for the
world. The entire world of fashion, automobiles and interiors takes their cue
from this company. They don’t take their job lightly. The color of the year is
a symbolic color selection; a color snapshot of what we see taking place in our
global culture that serves as an expression of a mood and an attitude. Thousands
of hours of research and filtering are done to determine what the color of the
year will be. Pantone has been the world's color authority for nearly 50 years,
providing design professionals with products and services for the colorful
exploration and expression of creativity. They are the provider of professional
color standards for the design industries. Always a source for color
inspiration, Pantone also offers paint and designer-inspired products and
services for consumers.
What
do you think of this color selection? Do you already have some of this shade in
your home or closet? If not, will you try to incorporate it somehow? I’d love
to hear your thoughts. Send me an email at jessica@webbercoleman.com.
